Increased Engangement: Developed concepts and visuals that that drove higher engagement rates and interactions from the audience, artists and labels with consistent growth.

Effective Music Promotion: Successfully promoted new music and artists with compelling stories, statistics, and giving a look behind-the-scenes, ultimately driving attention and interest to both the music and its creators.

Strengthened Brand Identity: Helped establish and reinforce the Spotify Songwriters brand as a key platform for recognizing and celebrating the talents of songwriters and producers.